The 2015 RAM 1500 EcoDiesel is off to a fast start. Soon after being named a “Consumer Guide” Best Buy, the famed heavy duty pickup truck was just named the “Esquire” Truck of the Year. If last year’s awards flurry was any indication, 2015 is also going to be an excellent year for the 2015 RAM 1500 EcoDiesel. Since it first hit the market around a year ago, the efficient truck has been praised by both professional car bloggers and everyday Bemidji drivers alike for its efficient yet powerful engine, attractive appearance, and multitude of interior features. 

The win was announced in the December issue of “Esquire,” which is a long-running men’s magazine focused on fashion, technology, and of course, automobiles. The editors said that they considered numerous pickup truck models, weighing factors such as functionality, efficiency, power, versatility, safety, value, and style. When it came down to choosing the winner, it wasn’t difficult; the 2015 RAM 1500 EcoDiesel contained all of these attributes, and more.

The CEO of the RAM brand, Bob Hegbloom, had this to say about the win: “Recognition from “Esquire” magazine is proof that pickups have found their way into a variety of lifestyles. The RAM 1500 delivers with a winning combination of best-in-class fuel economy and capability, and going forward, RAM will continue to set the pace with the best trucks in their segments.”

The new RAM truck comes with an option for both RAM 1500 Quad Cab or RAM 1500 Crew Cab. Grand Rapids and Bemidji residents who choose to buy the EcoDiesel version will get an engine that allows them to get 25 miles per gallon combined. The new 2015 RAM 1500 is now in the new RAM inventory at Bemidji Chrysler Center, so come and give it a spin today!